Our lean beef is sourced right here in NZ. Beef is a nutrient dense food, it provides good quality protein, the vital minerals iron and zinc and the ‘B’ group vitamins B12, B1, B2, B3 & B6.

NOTE: Feeding great quality beef is vital for maintaining overall health for your cats and dogs. Only feed beef if you are 100% sure your pet has no allergic reactions, if you are not sure start with white meats and veal first.

B Vitamins:
This group of water-soluble vitamins includes B1, thiamine, B2 riboflavin, niacin and others. They each work to regulate the cell-making processes within the body. Normally they are produced naturally, but occasionally – when a dog has been receiving antibiotics, for instance – it may need to have its levels topped up.

Protein:
Protein is needed to build, repair and maintain body tissues, organs and cells in all parts of the body. Proteins are complex molecules and are made up of different combinations of smaller units called amino acids. Protein is necessary to build a strong, muscular body.